Most successful companies have implemented tactical marketing strategies; some have a search marketing strategy, some have a social media strategy, but what about an online events strategy? Webcasts are one of the most effective methods of distributing information to business professionals and companies.
WebCast Event Management Services is a professional service offering that encompasses the planning, preparation & execution of high profile web enabled events, such as web seminars, product launches, corporate announcements, lead generation events, etc. As we begin to look ahead to 2011, there’s a great opportunity to improve the performance of event programs by creating or refining the strategy.
DISCOVERY MEETING TOPICS COVERED:
- How do you conduct sales meetings with Field Sales reps? What are their challenges?
- How does your Inside Sales Team demonstrate your products? Is it effective?
- Do you conduct all-hands company meetings? How do remote reps participate?
- How do you launch new products to existing customers? What are the challenges?
- How does your marketing team generate leads? Is it effective?
- How do you train your Channel Partners on your product offerings? How is it going?
- Do you conduct web seminars to generate well qualified leads?
- Mapping content and audience to build community, awareness and generate demand
- Using multiple event channels to move your prospects through the buying cycle
- Implementing proper lead profiling and scoring across your event strategy
- Tracking the success of your event programs and refining your event strategy
Contact our team of experienced consultants to conduct and in-depth Discovery Meeting designed to further discuss what you should think about when crafting your online events strategy and how you can develop an online events program to fit your business needs.
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